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Sunday, January 29, 2012

Supply Chain Management: A Logistics Perspective (with Student CD-ROM)


Supply Chain Management: A Logistics Perspective (with Student CD-ROM)
By John J. Coyle, C. John Langley, Brian Gibson, Robert A. Novack, Edward J. Bardi



Product Description

The eighth edition continues to refine the focus from logistics to Supply Chain management. It provides new and updated "Supply Chain Profiles," vignettes at the beginning of each chapter that introduce students to the chapter's topics through familiar real-world companies, people, and events. The text demonstrates practical application of supply chain management through new and updated "On the Line" boxed features, which are applied examples that provide students with hands-on managerial experience of the chapter's topics. Revised and expanded "Supply Chain Technology" boxes throughout the text help students relate technological developments to Supply Chain management concepts and logistics practices. Students build their knowledge chapter by chapter through revised and expanded Short Cases at the end of each chapter.

1 comments:

Mac said...

Today, because of a more globalized business environment, more products and other items are being shipped all over the country and all over the world. In addition, because of the rapid growth of online shopping, businesses are fulfilling and sending more orders. Due to such an increase in shipping and receiving a wide range of items, hiring a courier service has become a smart business investment.



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